Hannah Birdwell is the Founder & Owner of "Hannah Birdwell Photography LLC"
Working with this incredible human was such a beautiful process, that I will be forever grateful for! This project was a full rebrand, complete with web-design & custom illustrations.
Logo:
When creating a logo we wanted an original mark that wasn't "stereotypical" for a photographer. After exploring several dozen concepts we landed on this minimalistic, typography inspired original mark. This logo combines Hannah's Initials in a single icon.
From here it was all about discovering clever ways to organize and put together the different logo variations. These work perfectly as overlays for social media posts and promotional posters.
Custom Branding Colors:
A few core values Hannah wanted expressed through her Brand Identity were: Authenticity, Adventure, Warmth, & Community. By utilizing color psychology I was able to create a custom color palette that expressed these core values well!
Personal Identity System:
This identity system is complete with a custom letterhead, envelope, and business card. By utilizing the color palette we were able to create something that was playful and adventurous with a level of sophistication.
Social Media & Custom Illustrations:
Social Media presence for a freelance photographer is vital. I wanted Hannah to be prepared with several custom hand drawn graphics she could utilize within her Instagram feed. I also provided a color palette and projected theme to reference while posting future content.
Website:
When thinking about her website, we wanted to showcase more than just her photography. I wanted to create a direct reflection of Hannah herself. I utilized her color palette in its entirety to relay a deep sense of emotional depth, as well as consistency within her brand. We both felt it important that we allowed the photography to speak for itself while also creating an experience for the viewer.
Check out the website here:
"My photography is not a posed & perfect style by any means. Life is messy, crazy & wildly beautiful. It’s full of memories, moments & stories to be told. My style is a relaxed, authentic style that helps capture & show the truest you!"
- Hannah Birdwell